Partner, Hope-Beckham Inc. Public Relations
Biography
Gina joined Hope-Beckham with the merger of the firm she founded 12 years ago, GPR Global, into HBI. She’s a communications strategist and publicist who’s worked with for-profit companies and nonprofit organizations to increase awareness of their brand, increase sales and enhance messaging to both the Hispanic and mainstream markets.
She has an array of clients from the hospitality, construction, retail and entertainment industries, many of whom want to connect with the fast-growing Hispanic market in the U.S. and Latin America. Gina has led initiatives to reach out to the Hispanic market for numerous organizations in the U.S., such as the High Museum of Art, the Center for the Civil and Human Rights, the Rialto Center for the Arts at Georgia State University, Grand Velas Resorts from Mexico, the Mexican State of Yucatan Tourism Board, the Mexico Tourism Board, among others.
Gina has served as an adviser to numerous organizations, including the Latin American Association, the Georgia Hispanic Chamber of Commerce, the Latin American Chamber of Commerce, Ser Familia, the Center for Civil and Human Rights, The Rialto Center for the Arts at GSU, the Ginny Millner Foundation and other animal advocacy organizations in Mexico.
Originally from Mexico City, Gina came to the United States in 1998 as a Miami-based producer and presenter for the BBC. She moved to Atlanta in 2002 and joined CNN in 2003 as a producer for a variety of news, finance, and entertainment shows. She later worked as News Editor for Mundo Hispanico and as Director of Public Relations for the Georgia Hispanic Chamber of Commerce before leaving to form her own firm.
Her expertise in media relations comes from her long experience as a journalist and the many relationships she’s developed over the years.
Gina serves as the mentor for Andrea Lopez-Cepero.